Branding the next generation of mead.
Nectar Creek Meadery has been producing their versions of what a modern mead should be since the beginning. In an effort to excite fans and target high revenue accounts, the team decided to create a series made in small batches and for the first time in cans. These meads will span from the traditional to the unique. Thoughtfully crafted to enjoy anywhere befitting of a special sip.
Nectar Creek's flagship line of products utilized elements such as honeycomb patterns and bright colors on a light background. My thought was to take this concept and turn it on its head. Dark background with metallic elements and a viking-like tone.
Role: Product Line Branding, Packaging Design, Promo Design, Digital Design, Copywriting
Agency: In-House | Client: Nectar Creek Meadery
Agency: In-House | Client: Nectar Creek Meadery
According to history... it’s legendary. This storied libation is likely the oldest alcoholic beverage. Made from fermented honey and enjoyed across history among sea-faring vikings and royalty alike, this radiant drink is making an epic resurgence, and its delicate, complex profile is sure to delight and satisfy.
